Monday, October 12, 2009

Producing Identities in the Media

People are constantly establishing their identities through certain media forms. The most interesting aspect to establishing these identities is that some become so contained by other identities that it is difficult to tell what they refer to, according to Media Making. The article about the Ralph Lauren model is a perfect example of the media attempting to form a specific identity.

It is absolutely outrageous that this company would even have the courage to post an advertisement where they are showing a model so emaciated. This advertisement is not real life, it is a representation of how the media wants to portray women. It is repulsive, because young females look at advertisements such as these and think they need to conform to them, or else they aren't perfect. When in all reality, it is the advertisement that is far from perfect. The fact that Boing Boing posted this advertisement and criticized it proves that some people are willing to stand up for the truth, and how the truth should be represented. I think these certain identities in the media need to be watched closely in order to keep the media as close as possible to the truth, before it gets out of hand.

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